What the business area does and how it is organised
Office & Home Interiors develops, manufactures and markets products for interiors in public and domestic environments. The business area has three brands with high design values, focusing on public environments: Lammhults and Fora Form with visually strong, timeless furniture, and Abstracta, with acoustics products, products for visual communication and storage. The business area has two brands focusing on home interiors, namely Voice, which offers innovative storage solutions and Ire, which produces upholstered furniture featuring timeless design, clean lines and durable quality. Both Voice and Ire’s product ranges are in the process of being extended to include public interiors. The business area consists of the companies Lammhults Möbel AB in Lammhult, Ire Möbel AB in Tibro, Fora Form AS in Norway, Morgana AB in Bodafors and Abstracta AB in Lammhult plus subsidiaries.
In public environments the business area primarily works with architects and designers who recommend products to their clients. Retailers form an important part of the sales process that finishes with the end customer − usually companies, government agencies and organisations.