Annica Axelsson

Member

Board member since 2023. Born in 1970. Independent board member in relation to the company and its management as well as major shareholders in the company. Consultant in own business.

Educational qualifications and professional experience

Master of Business Administration from Leeds School of Business, University of Colorado, and an Executive Management Program from the Stockholm School of Economics. Certified board member by the Board Academy. Annica has extensive experience from leading positions in Swedish, Nordic, and multinational companies. She has been Brand Manager for Coca-Cola, Marketing Director and Division Manager for Svenska Spel, Marketing Director for Cloetta, CEO of Strålfors Svenska AB, Head of Business Development for the Strålfors Group, and CEO and Group CEO for BrandFactory. Annica also has experience from several board positions, for example, Berghs School of Communication, Nordnet Bank AB, Sweden’s Advertisers, and the Graphic Companies.

Other directorships  

Shares in Lammhults Design Group AB: